A Very Viral Xmas

Post by BEcause XM

A brilliant christmas viral here for everyone, admittedly this was launched last year, but that just goes to show the great re-usability of launching a Christmas ad.

With over a million views on youtube this has to be yet another sure example of how a relatively cheap viral launched at the right time, in the right way, can give massive impact for a brand. I just wish I was in the creative meeting when someone piped up with the idea… “So let’s get a bank of microwaves, right. Then let’s make them all ping in time to the tune of Jingle Bells.” Must have been quite a bit of microwaved mulled wine.