My-wardrobe.com gets naked

Post by BEcause XM

Online fashion retailer my-wardrobe.com sent a group of semi-naked men strutting around London this month as part of an eye-catching campaign to promote the launch of its menswear range. The men stepped out in bowler hats, boxer shorts and socks with suspenders, together with T-shirts featuring the strapline ‘Have you seen my-wardrobe.com?’.

Source: Brand Republic