Post by BEcause XM
Games manufacturer Hasbro created an experiential installation at December’s The Style Show (part of Clothes Show Live) to showcase ‘Partini’, its entertaining new party game for adults. ‘The Partini Lounge’ contained a 480m² bar and lounge area designed in the style of the Partini branding. Partini Brand Advisors dressed in chic outfits welcomed fashionistas to the lounge and explained the rules of the game before encouraging them to play.
Source: Event




Posted in Industry news