Nerf Dart Tag launches Easter campaign

Post by BEcause XM

Games manufacturer Hasbro is launching an experiential campaign this Easter holiday to promote Nerf Dart Tag, the game where players use Dart Tag blasters to tag opponents with soft foam darts. A ‘Nerf Crew’ will be touring city centres, theme parks and seaside resorts throughout the UK, challenging children to use Dart Tag blasters to fire at targets inside a Nerf branded gazebo. Competitors will receive brand-related giveaways throughout the day.

Source: creativematch.co.uk