Post by BEcause XM
The NFL (National Football League, USA) unveiled a giant 26ft high animatronic of a Miami Dolphins player in Trafalgar Square recently in an experiential stunt to promote the game between the Miami Dolphins and the New York Giants at Wembley Stadium. The figure – dressed in the world’s largest football jersey – was accompanied on a tour of London hotspots by cheerleaders, live music and traditional American food stands.
Source: Brand Republic




Posted in Industry news Tagged Leisure and entertainment